Connecting Products With Cool Programming For Mass Marketing

Have a look at this CNBC clip about product placement about connecting products with cool programming for mass marketing. Product placement works… see the example of Pizza Hut’s launch of it’s hamburger pizza via Donald Trump’s “The Apprentice”

Interesting to note how they say that gamers actually enjoy seeing embedded ads featured in video games.

1 comment so far ↓

#1 Wahoo on 10.06.07 at 9:05 pm

Thank you for sharing!

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