Entries from February 2008 ↓

How To Monetize Your Blog

There are many ways to monetize your blog these days. Some are good. Some are not. The normal way to do it is through ad networks that will automatically place the ads on your blog (which doesn’t require much work from you, you just add the code they give you to your blog) or to sell ads direct.

Selling direct ads takes more work. You need to actually find advertisers yourself. That’s, partly, the reason that I started PlaceMyProduct.com; it provides a marketplace to sell ads without actually searching and negotiating with advertisers directly. You just provide an offer of what type of ad you have available, where it will be placed, and for how long. Then it goes to the highest bidder. We provide the payment processing. You just sit back and wait for the bids.

You can auction off absolutely any type of ad, sponsorship, or product placement on Place My Product Dot Com. It could be a banner ad, a text ad, a sponsored review, an overlay, or, even, a combination. It could be a one-month ad, a two-month ad, or even a permanent ad.

But the best reason to use Place My Product Dot Com is to sell non-standard ads, sponsorships, or product placements. This is a little tougher to come up with ideas for. Just use your imagination. Keep an eye on our own ad sales page for PlaceMyProduct.com for ideas. We’ll normally have multiple auctions running at any given time for both standard and non-standard advertising opportunities on the site.